FLAK! (see chapter 1)
From the story:
In the wake of a mounting scandal over a possible child pornography investigation of MTV as a result of the racy new show “Skins,” Taco Bell has opted to pull all of its advertising from the program.
Taco Bell spokesman Rob Poetsch tells FOX411, “We advertise on a variety of MTV programs that reach our core demographic of 18 to 34 year olds, which included the premiere episode of ‘Skins.’
"Upon further review, we’ve decided that the show is not a fit for our brand and have moved our advertising to other MTV programming," he added.
On Thursday, media watchdog group The Parents Television Council called on lawmakers and law enforcement officials to open an investigation regarding possible child pornography on the cable network’s newest series.
On Thursday, media watchdog group The Parents Television Council called on lawmakers and law enforcement officials to open an investigation regarding possible child pornography on the cable network’s newest series.
That is flak.
http://www.foxnews.com/entertainment/2011/01/20/taco-bell-pulls-ads-controversial-mtv-skins-amid-child-porn-accusations/#
If sex and drugs are what sells in today's world than this this is going to be a hit. I watched the first episode and sex, drugs, and violence were the key components to the show. When the parents television council called on law makers to open an investigation on the show they created flak. In the book it says "programs and positions that generate flak tend to be less likely to appear in the media." I think that this show may be an exception to that rule, the vulgarity of this program and the age group it's sold to will have no problem keeping this show in the media. It almost seems to me that when the parents television council called all this attention to the show, they may have caused more good than bad. Although taco bell has pulled its advertising I think all the attention Skins is attracting will lead to more people watching the show. And to another point, probably more relevant to the subject at hand, I'm not by any means sure but I doubt if a show would make it all the way to air on the MTV network if child pornography was occurring. Maybe its just me but I feel like somewhere someone is blowing this way out of proportion.
ReplyDeleteI can understand that MTV wants to 'push the envelope' and try to get new viewers to watch their programming, but they may have crossed the line this time. If the goal of MTV and it's owners is to make money, then they are going to succeed. What better way to get the word out about their new show than to have it be borderline pornography and get all of the talk shows and news channels talking about it. Regardless of whether or not some companies pull their advertisements, the ball has started rolling and now people that normally would not watch such shows will watch this just to see what all the fuss is about. In the end, it's up to parents to control what their children watch.
ReplyDeleteradkedj -- excellent points. However, I don't know who you are so please email me your identity so I can keep track of your posts for your grade. Thanks!
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